Apr
4
2008
• Check your website “keywords.” Keep in mind anything new that you or your area may have added since the last time these were updated. What about that new neighborhood you want to highlight? Add it as a keyword.
• Refresh your content. Is there anything new and exciting in your territory like a new mall, interesting store, new neighborhood?
• Double check your site for spelling errors. You dunt want to sound selly doo you?
• Check to make sure all of your photos are displaying properly.
• Click on all of your links to make sure there are no broken links (usually this happens when a website address has changed).
• Go through your leads and reconnect past clients with a quick email. You never know where your next referral may come from.
• Consider how user-friendly your site is for a new contact; it may be time to think of a new design.
These are just a few tips to get you started. Not only do search engines like refreshed content, your customers will appreciate the updated information as well!
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