AgentAdvantage & Homes.com Guest Lecture Series
Upcoming Classes
There are currently no guest speakers scheduled.
Past Classes
Brandon Isner of the Dominion Enterprises Marketing department will be leading this class covering the use of email marketing plans to farm your databases.
In today’s changing marketplace, it’s not enough to solely target the print consumer or the online consumer. The successful real estate agent or broker knows the need to target both when considering their branding needs. This class discusses why this is important today and will become increasingly important tomorrow, what works, what doesn’t and tips for branding success. This class if for any agent interested in improving upon his or her current branding techniques.
Ever wondered if your agent website could be more successful? This class is all about tips for great agent websites.
This class is all about making the power of viral marketing work for you. Find out what makes marketing viral, the basics, optimizing viral marketing for your real estate business a few tips, tricks and resources every agent can use.
Back by agent demand! This course offers an in-depth look into everything from search engine programs to landing pages, search provider rankings and keys to success. This is a class that should not be missed!
This class covers basic principles of Search Engine Optimization, quick reference tips, examples of good website optimization and a few tricks of the trade. This class is for any agent looking to develop a solid foundation or wanting to maximize their current SEO efforts.
With the changing tide in the real estate market, learn crucial advertising techniques necessary to stay afloat in a buyer’s market. Keep those profits flooding in!
Ever wondered why social media and blogging are so big? This class is for any agent interested in getting involved in social media or blogging. It covers related definitions & history and how agents can make the most of this expanding media.
In a buyer’s market, are you doing everything you could to provide the best service to your homebuyers and sellers? Learn customer relations best practices and creative ideas to raise the bar of service for your buyers and sellers!
Brandon Isner of the Dominion Enterprises Marketing department will be leading this class covering the use of email marketing plans to farm your databases.
Ever wonder why some websites have established trust in the industry and some don’t? Ever wondered what the “traps” are in website design? This class reviews the essentials in website design, both to include and avoid, tips on photography and color as well as content. This is a course for any agent interested in improving the design and trust of their website.
This class covers basic principles of Search Engine Optimization, quick reference tips, examples of good website optimization and a few tricks of the trade. This class is for any agent looking to develop a solid foundation or wanting to maximize their current SEO efforts.
This class is all about making the power of viral marketing work for you. Find out what makes marketing viral, the basics, optimizing viral marketing for your real estate business a few tips, tricks and resources every agent can use.
In the time it takes to read this sentence, a prospect has skimmed, and promptly forgotten, your listing ad. In a buyer's market saturated with listings, you often only have one shot to capture a prospect's attention. Learn how to write attention-grabbing copy that not only begs to be read, but motivates prospects to act NOW. Prevent skimming and capture more leads with these valuable techniques!
Wondering how to get the most exposure for your sellers’ listings with the least amount of effort? This class is all about the importance of listing exposure, with tips and resources to help you get more out of your listing distribution.
In today’s changing marketplace, it’s not enough to solely target the print consumer or the online consumer. The successful real estate agent or broker knows the need to target both when considering their branding needs. This class discusses why this is important today and will become increasingly important tomorrow, what works, what doesn’t and tips for branding success. This class if for any agent interested in improving upon his or her current branding techniques.
A picture says a thousand words, so make sure that your listing photo conveys the right message and best image possible! We will go over some essential photgraphy terms and composition techniques, as well as tips on choosing the right camera for you.
While SEO copywriting is usually the first step considered in building a website, there is more to take into account when writing for website success. This class examines the overall content of a website, how to more effectively write for your customer, as well as ideas for localized content and tips on better content organization.
We’ve had so many questions on this during our other SEO classes, that we decided to lead a class specific to these two topics! This class will cover long-tail domain names, the importance of page/site titles, primary keywords, hidden keywords, page consistency, hidden descriptions and is great for any agent who wants to dig into the details of SEO.
Blogging is nothing more than another avenue through which you can draw customers to your business. How do you get your blog noticed and more importantly, succeed at this new form of communication? This webinar will help you get your voice heard and review the important steps to a successful real estate blog including: the importance of content, cost and whether or not to go with a free platform or invest in your own server space, SEO, SEM, and how both relate to blogging, and much more! This webex is for any agent who wants to get ahead of the competition in the blogosphere or who is considering his or her own blog.
In the time it takes to read this sentence, a prospect has skimmed, and promptly forgotten, your listing ad. In a buyer's market saturated with listings, you often only have one shot to capture a prospect's attention. Learn how to write attention-grabbing copy that not only begs to be read, but motivates prospects to act NOW. Prevent skimming and capture more leads with these valuable techniques!
What is and isn't duplicate content? Why is it such a big deal to you and to the search engines? How should you best handle duplicate content on your site? How do the search engines handle duplicate content on websites? What steps can you take to minimize duplicate content? These questions and more are addressed in our online session, Dealing with Duplicate Content!
