Pending Home Sales Dip in June After five consecutive months of increases, pending home sales slipped in June but remained near May’s level, which was the highest in over nine years, according to the National Association of REALTORS®. Modest gains in the Northeast and West were offset by larger declines in the Midwest and South. The Pending Home Sales Index, a forward-looking […] read moreWed, 29 Jul 2015 21:06:57 +0000
Open Houses: Powerful or Pointless? When properly executed, open houses can be one of the best marketing tactics in real estate, not only for listings, but also for agents’ personal branding. However, their usefulness is often a polarizing topic; some find power and practicality in open houses, while others are doubtful of their value. RISMedia wants to know: Are open […] read moreThu, 09 Jul 2015 20:26:29 +0000
Big Data’s Big Applications for Real Estate Consumers are hungry for information, and the Internet gives them unprecedented access to all kinds of it with a few clicks. When it comes to searching for a new home, buyers want as much data as possible to help them make informed choices. And sellers want to quickly find market trends and activity to make […] read moreSun, 28 Jun 2015 20:20:55 +0000
RE/MAX Appoints New President Geoff Lewis, RE/MAX Executive Vice President and Chief Legal Officer has been named President upon the announcement that Vinnie Tracey plans to retire. Tracey assumes the title of President Emeritus until his retirement after the August Broker/Owner convention. Lewis led the RE/MAX Legal Department since joining the company in 2004 as Senior Vice President, General Counsel and […] read moreSun, 10 May 2015 17:06:29 +0000
Backlink analysis is a much-needed SEO skill today. Our SEO analysts spend hours analyzing backlinks for clients — whether they came to us specifically for help removing a Google penalty or not.
These days, all webmasters need to keep an eye on their backlink profiles to identify good links to count as wins and bad ones to target for link pruning. Here we’ve outlined our internal process for analyzing SEO client backlinks to judge which links to keep and which to get rid of. You'll find recommendations along with resources to help with your own backlink cleanup including:
Yesterday morning, Danny Sullivan — a key SMX conference organizer and founding editor of Search Engine Land — shared his thoughts on SEO, the digital marketing industry, and how he keeps SMX at the top of its game. With his fellow Search Engine Land editor Ginny Marvin, they talk about the top things digital marketers must be paying attention to through the close of 2015, including mobile website experience, Yahoo Gemini, new tools and reporting, and direct answers. This rare opportunity to hear why SMX matters and what the year's SEO trends are from Danny himself is not to be missed!
There’s nothing like a healthy server to start off your search engine optimization right. In this Free SEO Tool Alert, we introduce you to a tool that allows you to not only check the health of your server but also identify any errors that might be blocking your site from appearing in search results. Learn how and when to use the Check Server Page Tool – one of the free SEO tools you can use right now without a subscription, log in information or software download.
Please meet the free Domain Indexing Report, a competitive analysis tool that lets you see how your site stacks up against your competitors to help you judge whether you’re in the same weight class as your competitors. This tool can be used without downloading software or providing credit card information, from the free SEO tools page at SEOToolSet.com. Get to know the Domain Indexing Report: what it does, how to use it, and most importantly, how to harness the data to improve your website optimization — for free!
Paid vs. earned: What’s the BEST media strategy for real estate? Professional marketers aim to solve this problem on a daily basis. Therefore, it’s not surprising when ordinary folks, like us, get a little confused when trying to discern it. Before we dive in, it’s important we don’t leave out the final piece to this equation, “owned media.” This includes our websites, blogs, and Facebook pages; [...] read moreFri, 19 Apr 2013 16:24:42 +0000
Circa: News reinvented for your phone You lead a very busy life. A lot of us admit that social media keeps us “in the know” on events and news, but you need to catch up quick. Maybe you just need to squeeze in some time for content research for your blog. A mobile app called Circa has reinvented how, and where, you [...] read moreWed, 17 Apr 2013 15:05:58 +0000
Gmail’s spam filter is killing your drip campaign: Top tips to get personal Businesses that sell directly to consumers love to automate their work. Whether it’s a regular postcard blast, outsourced call center, or an email drip campaign, staying “in contact” with a company’s sphere of connections has always been easier when it is scheduled, standardized, and managed in a way that takes as little custom interaction with individuals [...] read moreTue, 16 Apr 2013 21:08:22 +0000
Google Think insights — the real estate digital marketing cheat sheet Did you ever wish you could have a digital marketing cheat-sheet? Well, you may be in luck, Google Think has arrived! Pulled out of beta this March, Google Think has become my favorite treasure trove of insightful information, playbooks, presentations, case studies, and research, brilliantly organized with an architecture and design quality that’s perfect for afternoons of [...] read moreMon, 15 Apr 2013 15:30:59 +0000
I could not be prouder today. Quill’s first Single Broker Listing is live and looks great! On the Quill Blog, on Zillow, on Redfin – heck, it looks great EVERYWHERE!! By my estimation, this is what the future of real estate will look like: One broker marketing a property directly to buyers via multiple channels, without […]
Today, my real estate firm Quill Realty is announcing its imminent withdrawal from the Northwest Multiple Listing Service [Quill Press Release 5/19/15]. We have some current inventory we need to clear. But by July 1, and likely sooner, Quill will withdraw from the NWMLS. Why? Because that is where the future of real estate lies. For […]
Zillow Talk: The New Rules of Real Estate, by Spencer Rascoff and Stan Humphries Reviewed by Craig Blackmon This book by Zillow’s CEO and Chief Economist, respectively, is a wonderful advertisement for Zillow. It’s also a good book. It’s easy to read – really easy, clearly written to appeal to the broadest spectrum of readers […]
Ardell recently posted on this subject. She noted there really isn’t that much out there about this now-common aspect of buying or selling a home (common, that is, for MLS-listed homes, you can avoid the frenzy by looking for homes on MLS alternatives). She and I then engaged in some typically spirited discourse, which in turn […]